★ Editor’s Choice
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Hisense
Hisense E7K 55 inch 4K Ultra HD QLED Smart VIDAA TV (55E7K)
Where to buy
₹33,999
₹33,999
Amazon₹33,999Buy ›
Flipkart₹33,999Buy ›
Price as of 15 Jul 2026. Prices & availability change — please verify on the retailer’s site before buying. How this works.
Our verdict
The Hisense 55E7K is a feature-rich 55-inch QLED that leans into gaming, offering a 144Hz Game Mode Pro, AMD FreeSync Premium and low latency alongside Quantum Dot colour and local dimming. Dolby Vision IQ and Atmos support cinema nights, and it comfortably fits under 40k. The VIDAA platform is quick but has fewer apps than Google TV, and the native panel is 60Hz. For value-seeking gamers wanting a big, contrasty screen, it is a standout.
Specs and prices are gathered from public sources and refreshed regularly, but can change or contain errors — confirm the details that matter to you on the retailer’s page before buying.
3.5/ 10
Value score
How much tvs you get for the price, versus others in its category. How we score →
What we like
- Quantum Dot QLED with local dimming for strong contrast
- 144Hz Game Mode Pro plus AMD FreeSync Premium for gamers
- Dolby Vision IQ and Dolby Atmos for cinematic content
Watch-outs
- VIDAA OS has a smaller app library than Google TV
- Native panel is 60Hz; high refresh is a game mode
- Speakers are decent but not standout
Full specs
- OS
- VIDAA
- Hdr
- Dolby Vision IQ, HDR10+
- Size
- 55 inch
- Panel
- QLED (with local dimming)
- Hdmi Ports
- 3
- Resolution
- 4K UHD (3840x2160)
- Refresh Rate
- 60Hz (144Hz Game Mode Pro)
Alternatives to consider
Samsung
Samsung Neo QLED QN90D 65 Mini-LED
Quantum Matrix Mini-LED with precise local dimmingNQ4 AI Gen2 Processor with 4K upscaling4x HDMI 2.1, 120Hz (up to 144Hz for PC), VRR and ALLMAnti-Reflection screen with Object Tracking Sound+
₹1,84,990₹2,64,990Save 30%
Sony
Sony Bravia X64L 43 4K Google TV (KD-43X64L)
X1 4K Processor with 4K X-Reality PROGoogle TV + Chromecast built-inMotionflow XR 100Works with Alexa & Google Assistant
₹32,990₹54,900Save 40%
Complete your setup
Recommended accessories buyers pair with this — links are affiliate.
Frequently asked questions
Is the Hisense E7K 55 inch 4K Ultra HD QLED Smart VIDAA TV (55E7K) worth buying?
The Hisense 55E7K is a feature-rich 55-inch QLED that leans into gaming, offering a 144Hz Game Mode Pro, AMD FreeSync Premium and low latency alongside Quantum Dot colour and local dimming. Dolby Vision IQ and Atmos support cinema nights, and it comfortably fits under 40k. The VIDAA platform is quick but has fewer apps than Google TV, and the native panel is 60Hz. For value-seeking gamers wanting a big, contrasty screen, it is a standout. It scores 3.5/10 on our value index.
What is the price of the Hisense E7K 55 inch 4K Ultra HD QLED Smart VIDAA TV (55E7K) in India?
It's around ₹33,999, as of 15 Jul 2026. Prices change frequently — tap a buy link to see the live price.
What are the downsides of the Hisense E7K 55 inch 4K Ultra HD QLED Smart VIDAA TV (55E7K)?
The main things to watch: VIDAA OS has a smaller app library than Google TV; Native panel is 60Hz; high refresh is a game mode; Speakers are decent but not standout.
Who should buy the Hisense E7K 55 inch 4K Ultra HD QLED Smart VIDAA TV (55E7K)?
It suits budget, gaming use, with standout specs like Quantum Dot QLED, 144Hz Game Mode Pro, AMD FreeSync Premium.